Crossroads Credit Union - Personal & Business Banking

Our Vision

Is that everyone in Crossroads Country has the Financial Confidence to succeed in any direction they choose

Our Mission

Life changing conversations - one member at a time.

Value Proposition

We meet members at life’s Crossroads.

We believe in relationships, not transactions.

We use technology to create space for connection.

We grow together.

We invest in our communities because they’re better off with us in them.

We’re building something bigger than banking - This is Crossroads Country.

On April 28th, 1959, a group of community leaders came together and created our credit union. It has always been about people helping people and our members remain at the center of everything we do. We continue to strive to know our members better than anyone else, because we believe in doing so our members know we have their backs and are here for them every step of the way on their financial journey. Our goal is to provide our members with the tools, products and advice they need to succeed financially in any direction they choose."
Jeff Bisschop, CEO

Grassroots

Grassroots encompasses the concepts of a full service, member owned, democratically governed, and sustainable financial institution. We pride ourselves on sound business practices, providing a full suite of financial products and services.

Integrity

Commitment, efficiency, honesty and security are important to Crossroads because our members are our story and we are committed to helping them achieve their goals. Our members place their trust in us and we go above and beyond industry standards with processes and procedures to maintain this trust and build relationships.

Passionate

We strive to be friendly, understanding, co-operative, and personal with every member. It is our goal to know our members better than anyone else, because in doing so, we provide the best possible service and advice.

Reputable

We are focused on community involvement, pride ourselves on being educators and leaders, and will go above and beyond. We lead by our reputation, not only by going above and beyond for our members, but by actively promoting financial literacy in our communities. Through volunteering, donations and sponsorships, we support our communities, our grassroots, and help them to continue to flourish.

Quality

Crossroads is a member-focused organization, driven by continuous improvement, innovation, and proactive actions. When our members succeed, we succeed, so we invest in these relationships by adapting to their needs, no matter where they are in life. By being proactive, we prepare our members for the future now, so that they are ready for their next chapter when it begins.

Our foundation

From humble beginnings to a shared success!

The story of Crossroads Credit Union began at a community meeting in 1958, when the residents of Canora came together to create a credit union of their own. With 161 residents signing membership forms and depositing a combined $10,855, the foundation was laid for a much‑needed financial institution rooted in the belief of people helping people. On April 28, 1959, Canora Credit Union was officially incorporated, operating as a side enterprise out of a Saskatchewan Wheat Pool elevator.

Putting members first has always been our priority—and it continues to guide everything we do today. Our vision is that everyone in Crossroads Country has the Financial Confidence to succeed in any direction they choose. We believe this confidence is built through life‑changing conversations, one member at a time, which lies at the heart of our mission.

What truly sets Crossroads apart is how we bring this mission to life. We meet members at life’s crossroads, believing in relationships, not transactions. By using technology to create space for meaningful connection, we provide tailored advice, grow alongside our members, and invest in the communities we serve—because they are better off with us in them. We are building something bigger than banking. This is Crossroads Country. Built by community. Grown with purpose.

Today, Crossroads Credit Union stands as a strong, cooperative financial institution with over $373 million in assets, proudly serving more than 6,800 member‑owners across Crossroads Country. While we’ve grown since our beginnings in 1958, our purpose remains unchanged: to help our members succeed, strengthen our communities, and be there for every stage of their financial journey.

IN YOUR COMMUNITY